Networking with your social media profile picture!

I looked up the definition of Networking.  According to what I found it google, the definition of networking is “the action or process of interacting with others to exchange information and develop professional or social contacts.”  Like it or not, you business social media presence says a lot about how professional you are!  The key word in the definition above is “professional”.  We have moved to a more digital world.  Face to face meetings are being replaced with zoom meetings and digital communication.   Therefore, if you are entering the professional world, or making a move in your career, you need to put your best face forward!  

Your first impression is everything.  So, you want your profile picture to make a great first impression.  You can read our article about “Making a great first impression with your headshot”.   Think of this as a first impression of meeting a potential boss.  How would you dress for that meeting?  What do you want to portray?  Make sure you hire a professional photographer to help you with this!  A professional photographer is going to give you the best posing and lighting, and help you with a natural friendly expression.  

You mean business.  By having a professional headshot, it shows that you don’t cut corners.  You are professional, and on top of your game.  You will do what it takes for the best possible results.  You do not cut corners by standing up against a wall and taking a cell phone picture.  You care about the best!  You are willing to go the extra mile!  Although a professional headshot will cost a little bit of money, it is a small price to pay to show your professionalism.  It will be worth it! 

Make sure you update your headshot!  You don’t want a 10 year old headshot.  Nothing is more of a turn off than seeing a headshot that looks nothing like the person is is supposed to be representing.  You can check out our article on “How Often to Update Your Headshots” if you have any questions!  Your clients will want to do business with a person, not a company.  So, make that headshot personable!  

A great headshot will boost your confidence. A professional photographer will draw out a confident pose and smile.  You will go into an interview with great self worth, knowing that you are putting your best look forward!  So, make sure you find a professional photographer that you feel comfortable with, and one that has experience!  

Make sure your headshot is relevant!  You want to keep up with the style and times.  What color backgrounds are best for what you need?  Does it need to match your website? People are drawn to pictures.  If they are searching for a person or business, they will automatically be drawn to the one that appears to be more professional and relevant.  

Where to use your new headshot: 

• Social Media Accounts and Blogs
• Marketing Materials and Brochures
• Website
• Email Account and Signature
• Social and Speaking Engagements
• Business Card
• Professional Networking Events and Avenues

After all things considered… just go for it! Hire a professional, spend the money, invest in yourself and your business.  After all that, make sure you start using your new picture!  You will see yourself flourish in the world of social media professionalism!